The African Agents Register ( AAR ) is an organization dedicated to the promotion of African businesses through the establishment of best practice and policy in the African Continent. We provide assistance and governance for International businesses trading in Africa and for African businesses involved in international business.We help by breaking cultural barriers, establishing trust, and raising standards, irrespective of industry or geographic location.

In addition to providing guidance and market intelligence regarding African businesses, AAR has set standards to ensure that business ethics and trust is upheld  as done globally.

It is our aim to provide assistance to companies to ensure that they produce high quality service or product, that meet customer's expectation. This will be done by validation using our certification system.

The African Agents Register set of standards are designed for a variety of Businesses, and aim to promote ethical conduct, continuous improvement and excellence in customer satisfaction through out an organization. These standards form the core of the AAR certification programmes, which include validations for small business, enterprise organizations, and corporations.